Strategic Visionary & Executive Producer
"I engineer environments where the filmmaker's vision thrives commercially."
Architected the landmark T-Mobile for Business partnership for Lilo & Stitch, securing $19M in paid media value and shattering conversion benchmarks for the studio.
Reversed flat revenues to achieve a 200% increase (from $10M to $30M) by building a premier entertainment marketing practice for this lifestyle agency.
Secured over $100M in new business integrations, bridging the gap between high-stakes live production and Fortune 500 brands during a foundational tenure at ABC.
In an era defined by media fragmentation, I operate as a strategic translator between creative integrity and commercial scale. I prioritize cultural currency over traditional impressions, ensuring that partnerships elevate rather than dilute the brand.
My objective is the "Integrated Value Stack"—unifying Promotions, Placement, and Licensing into a single engine of growth that yields measurable ROI while fiercely protecting the filmmaker's original intent.